Here are some of the most important statistics for the best ecommerce platform for SEO and why SEO is so important for your ecommerce business
When you start a business, it is imperative that you build your online presence as well. This is mostly possible through setting up your ecommerce website or online store. To do this, you need the best ecommerce platform for SEO. Why is that? Well, because SEO is the primary tool that will help you get traffic to your online store and help you build your brand!
The importance of SEO cannot be ignored in today’s day and age. If your ecommerce website is not optimized for the search engines, it can become difficult for you to rank high on the results page and bring organic traffic to your online store. There are many ecommerce platforms that help you with SEO and keeping your website’s ranking high.
It is crucial that you understand what each ecommerce platform offers and how one of them can be the best ecommerce platform for SEO that meets all your business needs. However, before you make that decision, it is also essential that you understand what SEO really is and the importance it holds for your online presence and building your brand.
So, let’s get into it!
Search Engine Optimization, more commonly known as SEO, is the practice to configure the technicality of your website, update the content on your website, and make all relevant changes that will help your website rank higher on the search engine result pages (SERP). Optimizing your website for search engines helps in making your website more findable and improves the traffic you get.
SEO is important for all types of websites, especially for ecommerce sites. It is crucial that the ecommerce platform you use for your website is SEO-friendly and can help you rank higher on the result pages. If your website cannot show up in the first few search engine result pages, you can lose out on organic traffic and your sales might not increase.
With the help of the best ecommerce platform for SEO, you can make sure that your online presence is strong and you can get more people to visit your online store. Not only that, but it is also one of the most important aspects when it comes to online marketing, which is why you need to make sure your ecommerce website is search engine optimized.
Now that you understand what SEO is, it is also crucial to know how important it really is. For that, we have some SEO and ecommerce statistics, showing you why you need to optimize your ecommerce store. Let’s take a closer look at these statistics and the importance of SEO for ecommerce websites.
If you have a website for your business, it is crucial to know that more than half of your website traffic will come from organic searches, which is why you need SEO and high rankings on result pages.
As an ecommerce business, you need to understand that more than 30% of your website visits come from organic searches. If your ecommerce website ranks high on result pages, you can get more traffic which will also lead to increased sales.
Even if users search for something and sponsored pages and ads show up in the results, the users will be more likely to click on the websites that show up in the results organically.
Before purchasing, customers often search for products. When it comes to B2B consumers, they especially make searches on search engines to choose the products they will be buying, which is why your ranking can matter a lot.
More than 90% of online shoppers will look at reviews and rankings of an online store before making a purchase, which is a huge number. It is crucial that your online store has positive reviews and rankings, so more people feel comfortable shopping from you.
Whether people are shopping online or not, they will still use the internet to search for products and do all their research before purchasing something. This is why your online presence plays a huge role in the success of your business and an increase in your sales.
According to some surveys and research that has been done, more than 50% of the people using the internet have ended up discovering new products and brands through searches on the internet. If your is ranking high on search engines, there is a higher chance of people finding your brand and products.
The clickthrough rate for the first listing on Google searches is fairly high on both desktop and mobile. Being on the first page of the Google search results can help your business tremendously.
67.6% of clicks on the first page of search engine results are enjoyed by the first five organic results (nealschaffer, 2023)
Almost 70% of the clicks on the first page of search results are given to the first five organic results on the page. Being in the top five organic results can help you get more traffic and increase your sales.
The percentage of people that go to the second page of the search results is as low as 25%. This means 75% of the people searching for things on the internet will not go to the second page for anything, which is why being on the first page of search results is crucial for your business.
SEO has become a crucial part of marketing and online presence for brands. According to research, enterprises are now keeping a 20,000 USD budget for SEO only every month, making sure their rankings remain consistent.
According to most of the people in marketing, improving your ecommerce store’s online presence and organic growth through SEO is one of the most essential inbound marketing techniques for your business.
When it comes to marketing for B2B businesses, there is nothing that has a greater impact on their online lead generation than improved SEO techniques. Optimizing their online presence can help generate more leads and also improve their conversion rates.
SEO has time and again proven to be one of the best advertising and marketing techniques. It has a closing rate of almost 15%, which is far greater than other advertising techniques such as print media, which has a closing rate of 1.7%.
When you are choosing the keywords that can help your ecommerce website’s ranking, it is important to understand what users will be searching for. For example, the average search made by a user will have at least four words.
Users that are searching for long-tail keywords are more likely to click on your web page, which is why it is important to keep long-tail keywords in mind when optimizing your ecommerce website.
According to most marketers, the best SEO tool you can use to optimize your online presence is relevant content. It is important that you add relevant content to your ecommerce pages and get your target audience to click on your websites.
When you have an ecommerce website, you should keep in mind that it is important to constantly update your older content to make it fresh and more relevant to recent times.
According to SEO experts, you should focus on headlines and title tags. If you use the correct keywords for your headlines and title tags, you can improve the ranking of your ecommerce page as well.
Backlinks are important when it comes to SEO and building an organic presence for your ecommerce website. If your website lacks backlinks, you can end up not getting organic traffic that comes from Google searches.
Organic traffic is an excellent way to increase ecommerce sales.
44% of people start their online shopping with a search engine (onlinemarketinggurus, 2022)
A lot of people will go to a search engine and search for the product they are looking for when they take part in online shopping.
More than two-thirds of all clicks on SERPs go to the top five results (serpwatch, 2022)
As an ecommerce business, being in the top five results on search engine result pages can help you get clicks and traffic.
If you have more backlinks on your web pages, you are more likely to rank higher on Google result pages.
Even as a small or midsize business, you need to make sure your ecommerce website is optimized for search engines.
You should not look down upon repurposing your old content as it can help you increase organic traffic.
Your ecommerce website should be optimized for mobile devices as well because more than half of the Google searches come from mobile devices.
Ranking high organically on Google can help you get more traffic for your business, which can also lead to a higher number of sales.
Having a blog for your ecommerce website can help increase your traffic significantly. This is why the best ecommerce platform for SEO will always offer you the option of having a blog on your website.
When you have a blog, you can have more number of internal links and it can boost your SEO performance as well.
The leads that are generated through SEO are converted into sales almost 15% of the time, which is incredibly high.
You can always update your existing content with new images and written content. This will also help you increase organic traffic significantly.
It is crucial that you have at least one image on the page you create, as having an image can help with your ranking as well.
Having an explainer video for products that you sell can help you increase the number of sales you make because 94% of people will be watching the explainer video to learn more about the products. This can help you convert the leads into sales as well.
If you want your ecommerce page to rank higher on the search engine result pages, you must have a meta description for the page. This will help with your ranking and you can also be one of the best ranking pages on the search engine.
When you have an online store, you need to understand what your customers want from the web page as well. For example, having 3D product images can help you increase your conversion rate by 250%. It helps your customers make decisions faster.
For an ecommerce business, it is crucial that the user experience you offer through your online store is excellent. If the customers are let down by the user experience, they are less likely to come back to shop from your business again.
Focusing on local SEO is also important for ecommerce businesses. When you search on a search engine, 30% of all the results that show up are directly based on your current location. Using local SEO can also help you target the local audience.
The online presence you build matters a lot. 90% of the people that search for products or brands have not made up their minds about the brand before starting their search. This means, the ranking your ecommerce website has can also have an impact on the decision they make.
More than 50% of the people have discovered new products or brands through online searches. If you rank higher on the result pages, your brand becomes easier to be discovered by people on the internet.
When it comes to being the best platform for SEO, WooCommerce takes the lead. It is one of the top ecommerce platforms, and businesses use it to set up their online stores more often than most other platforms. The reason why WooCommerce is so popular with online businesses is because it is SEO-friendly and affordable.
WooCommerce enables you to create a website that can be optimized for the search engines, you can add a blog for better SEO performance, and it provides a fast and technically advanced ecommerce website for your business. When it comes to being the best ecommerce platform for SEO, WooCommerce has all the qualities that make it stand out from the competition.
Running an online store on WooCommerce helps you rank higher on search engine result pages and improve your online presence. You can implement various SEO techniques on your WooCommerce store, making it one of the top choices for all businesses.
If you want to find out more about WooCommerce, here some interesting statistics that can help you understand the platform better:
Source: (meetanshi, 2022)
BigCommerce is used by some of the biggest brands in the world, making it one of the best ecommerce platforms for SEO. It is another platform that offers a plethora of in-built SEO tools, helping you get your web pages to rank higher than your competitors. If you are looking for an ecommerce platform for SEO that will help you increase organic traffic to your online store, BigCommerce is an excellent option for you.
With the help of BigCommerce, you can build an online store that has an interface that is easy to navigate. You can take help from the countless tools offered by the platform to make sure you create the best user experience for your ecommerce website, also helping you improve your SEO performance and ranking on search engines.
BigCommerce is a top ecommerce platform for SEO, helping you improve your online presence, generate more leads, and increase your conversion rates. Here are some statistics about BigCommerce that you need to know:
Source: (aquireconvert, 2023)
If you want to start your online business with one of the best ecommerce platforms for SEO, Shopify can be a top choice for you. As an ecommerce platform, Shopify offers an extensive range of tools and plug-ins that can help you improve your website and SEO performance. For example, with the Yoast SEO plug-in on Shopify, you can find out how your ecommerce website is performing currently and get tips to help you improve.
There are also countless customization options that are offered by Shopify, helping you create the best possible shopping experience for your customers. Shopify provides a high-performing website for your ecommerce business, helping you get high rankings on the search engine result pages.
Over the years, Shopify has established itself as one of the leading ecommerce platforms for SEO, and here are some interesting statistics about the platform that can help you get a better understanding of how great it really is:
Source: (thesocialshepherd, 2023)
Wix is one of the best ecommerce platforms for SEO because it provides built-in SEO features and tools that help you achieve the best possible results on the search engines and maintain high rankings for your online store. You can have a blog for your ecommerce website as well, which is a crucial element that can help improve the organic ranking of your online store.
Wix offers a wide range of designs and templates, helping you create the best possible online store that can keep your customers happy. It is a platform that provides you with an SEO wizard that helps you with your store rankings and bringing in organic traffic from the search engines. With the help of a top ecommerce platform for SEO like Wix, you can make sure your online store stands out from the rest.
You can use the built-in tools provided by Wix to create content for your website, helping you improve the SEO performance of your ecommerce store. Here are some of the top statistics about Wix usage that can help you understand the platform even better:
Source: (storeleads, 2021)
Squarespace is by far one of the most popular and successful ecommerce platforms, and there is no doubt that the numerous plug-ins that you can get also makes it one of the best ecommerce platforms for SEO. Squarespace is a platform that is reliable and used by some of the biggest websites in the world, including Vogue and GQ. When you choose Squarespace as your ecommerce platform, you can get access to a wide range of tools and plug-ins that can make your online store stand out.
With the help of Squarespace, you can create an ecommerce website that is easy to navigate, has a beautiful interface, helping you provide the best possible user experience for your customers. It is important to understand that Squarespace has a huge market share in the ecommerce platform sector because of the amazing features that it offers to the users. When you use Squarespace for your online store, you can get high rankings on the search engines and improve the SEO performance of your ecommerce website.
Squarespace is an ecommerce platform that is especially useful for large businesses and enterprises that are looking to launch their online presence and store. It provides you with countless features to connect with your social media accounts and help with your marketing as well.
Here are some important statistics about Squarespace that can help you get a better understanding of the platform:
Source (banklinko, 2021)
Volusion is one of the best ecommerce platforms for SEO as it enables you to use multiple tools to create the perfect online store for your business and improve your SEO performance on search engines. With the help of Volusion, you can customize your online store to fit all your needs and bring your vision to life. It enables you to provide the best possible user experience for your customers, helping you improve your rankings as well.
With the help of Volusion, you can create an online store that reflects your business. You can also get access to multiple features that enable you to showcase your brand in the best possible way, helping you bring organic traffic to your ecommerce website.
Volusion has cemented its place as one of the top ecommerce platforms for SEO, helping countless online stores improve their rankings and optimize their web pages. Here are some of the most important statistics about Volusion that can help you find out more about the platform:
Source: (storeleads, 2023)
Magento, which is now Adobe Commerce, is one of the best ecommerce platforms for SEO as it allows you to customize your store and the content to achieve better rankings on the search engine result pages and bring organic traffic to your online store. However, out of all the ecommerce platforms for SEO, Magento is the most complicated.
If you want to use Magento for your ecommerce website, you will surely get some of the best results, however, you also need some basic developing knowledge to use this platform. With the right person building and managing your ecommerce website on Magento, you can take your online store to new heights.
Once you get the hang of things and can navigate Magento, you can easily improve your online store’s rankings and generate more leads and sales. Here are some interesting statistics about Magento that can help you get a better understanding of the platform:
Source: (CMminds, 2021)
You can find the best e-commerce platform for SEO that fits all your business needs, set up your online store, showcase your products in the best possible way, make your online store as user friendly as possible, but there is still one thing you need that will help you take your ecommerce business to the next level: ecommerce fulfillment.
If your ecommerce fulfillment is not fast and efficient, you can miss out on countless opportunities. You need the best ecommerce fulfillment services to help you deliver orders quickly and without any hassle, even internationally. And that is where Meteor Space comes in! We are here to handle your ecommerce fulfillment from start to finish, providing you end-to-end solutions for all your business needs.
Here at Meteor Space, we understand what you require and work to provide you with exactly that. Our ecommerce fulfillment is one of the top services in UK and Europe, helping you fulfill international orders at lightning speed. We have a state-of-the-art fulfillment center that spans across 200,000 square feet, helping us store all your inventory with ease.
Not only do we store your inventory securely, but we also manage it for you. We pick and pack orders efficiently, making sure all orders are always accurate. Meteor Space also offers special services like kitting and assembly, subscription fulfillment, custom packaging for your ecommerce brand, customer support, and so much more!
When you team up with Meteor Space for ecommerce fulfillment, you can forget about the worries of getting orders to your customers on time, as we do that for you. With our support, you can focus on your marketing and SEO strategies, and unlock the full potential of your online business.
So, what are you still waiting for?
Get started right away!